Private Label

Amelia Bay is the perfect partner to help launch your private label beverage program. Our formulation expertise will enable you to match popular existing products or create your own unique concept. For many of our grocery store and retail chain customers, private label beverages represent some of the best-selling products in store.

Amelia Bay specializes in premium targeted programs that will set the precedent for all other private label products in the store, and in most cases offer much higher profit margins than comparable branded products.

With our extensive, redundant brewing equipment capacity, we can manage even the largest tea programs for you and make sure your products are consistent and delivered to your facilities on time, every time. 


Extracts / Flavors / Formulation

With your input, we will create something uniquely yours, whether you plan to appeal to mass or niche markets. Our brewed quality tea formulations (for both cold-fill and hot-fill applications) set your products apart in a busy, growing marketplace by focusing on the flavor profiles your target consumer prefers.


From start to finish, we have your marketing goals in mind: We make flavor and functionality recommendations based on extensive sales data across all markets. Our marketing personnel assist with up-to-date labeling recommendations, as well as positioning in your target marketplace.


With our industry knowledge, we can provide co-packer recommendations based on your need and geographic location. We also can train production plant personnel on best practices and procedures for handling and using our brewed extracts.

Products made from Amelia Bay brewed tea extracts can outsell budget brand teas made from soluble tea powder, and can be sold at a premium price.

Contact us today to begin designing your program with Amelia Bay.


3851 Lakefield Drive
Johns Creek, GA 30024